Subject: Intercourse of commerce with culture Date: Sun, 01 Jul 2007 19:16:01 +0530
This is in response to your Post dtd. 23.6.07 on the captioned subject. In Orissa a term called CUSAG is quite popular in the Sri Aurobindian circles. CUSAG, meaning Commerce Under Sri Aurobindo's Guidance - once this becomes the purpose behind commerce it is bound to be linked to culture. Most of the Sri Aurobindo Centres in Orissa do have a CUSAG unit, where the members of the Unit and the followers of the Mother and Sri Aurobindo devote some time to do some work for the Mother and their product is marketed through CUSAG. Normally commerce as a term is linked to profit, blackmarketing, cheating, etc. Whereas in CUSAG emphasis is given on purity, sincerity, cleanliness, honesty, etc. This is perhaps the true cultural value of India...over.